Hi, We have the following requirement. Please advice on how to achieve this without getting blacklisted Sending a large volume of emails to their customers (Email blast): There are currently 22 brands and each brand is having its own relationship management program. The volumes per brand could vary for 2000 per day to 80000 per day Writing scripts etc to send customized mails to a large number of people On a daily basis, manage the import and export of live feeds with company master database including the cleansing and consolidation of data. Thanks, Tariq

Maybe it is better that you have a company that does the job for you? http://5star-email-marketing.com/ Deli

Find an email service provider (ESP) Otherwise, you'll have to manage unsubcribes, SPF, domain keys, good mail and all sorts of other *** you don't want to deal with (although SPF is always a good idea no matter your company. check out www.openspf.org) Also, if you do decide to this in house, don't use exchange. There are 3rd party products that help manage automatic unsubcribes, do click pass-through's, and even record message open rates. I use the one linked below, but there are many. http://www.arialsoftware.com/